Ghanaian Entrepreneurship: Maksi Clothing Starts with a Boom!

Today, I am proud of fellow blogger Nana Darkoa who, together with her sister Abena, has creted a clothing line: Maksi. Right now the she is featured on Tv3 saying
"fashion is part of life"
and
"tonight, amazing models will be walking a catwalk specially built over a swimming pool."

Indeed, 7PM tonight a fashion show is taking off at the classy African Regent Hotel. I've seen a sneak peak of some of the clothes on Facebook and they look young and fun with a local flare.

I think this initiative is part of something bigger, something inherently Ghanaian - entrepreneurship. Most Ghanaians I know (!) has a company on the side of their regular job. Many of them dream about one day doing it full time, but understand you have to start small. Many of them are excellent sales people who cater to the needs of their country. It is very inspiring and exciting!

Maksi Clothing might be an especially professional venture with a big launch with hired models, good photography and copy writing, but it is definitely part of a much wider trend of Ghanaian entrepreneurship.

8 comments:

Nana Yaw Asiedu said...

I've pics of what the two talented women have created, and I know they have STYLE!

Camille Acey said...

can't wait! europe is desperate for good fashion, bring it here sooooon!

Nita said...

Can't wait..wishing them successful careers in the fashion business. :)

Nana said...

@Kajsa - Thank you so much for this piece. I truly believe in entrepreneurship which is how MAKSI started. I wanted to encourage my sister (who I think has amazing style) to launch her own business at a young age and I promised my support which ended up as a 50/50 partnership.

A small correction - even though we did have a "big launch" we managed to attract sponsorship for practically everything. The models volunteered their services (I will be eternally grateful), the photographer Rodney Quarcoo sponsored us and the copy writing has been by my good self. It is possible to have a lauch on a shoestring budget :)

Kajsa Hallberg Adu said...

@Nana, thanks for the clairfication - even more inspiring if it was all done on a shoestring! Certainly did not look like it!

@Camille, how are you? When are you coming to Ghana to shop? :-)

@Nana Yaw and Nita, thanks for supporting my friend!

Camille Acey said...

Hi Kajsa, I hope to be able to come next year!

NT said...

Pretty competitive arena, but wish you guys well. it takes something special to take the plunge

Kajsa Hallberg Adu said...

@NT I'm not sure it is that competitive, I actually think demand for Ghanaian fashion is way bigger than output at the moment. Thanks for reading my blog!

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